Toronto SEO: The Importance Of SEO

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Toronto is discovering just how important SEO is as the internet is a huge place with millions or even billions of websites popping up almost each day. When the internet or web first started everything was very fresh with unique websites coming up providing new content that no one has ever seen before.

Content was not the only pleasure because you had web services that were making everyone’s life a lot easier like online banking, email or even not popular but useful net meeting software that allowed people to have meetings online through the web. Imagine having a company all over the world and connecting everyone into one simple portal, this was considered amazing.

As time went on this got a lot more sophisticated you now have social networking websites and even larger information portals which provide you with information on almost all aspects of life. There was one problem: How do you find this information? This introduced search engines which would provide every with a search tool for locating information.

With competition comes unrest and somehow you need to get found on the internet especially if you own a business and have a website. Search engine optimization was born and companies pay thousands of dollars each month for Toronto SEO services just to rank higher in search engines. Here a few important reasons why search engine optimization is very important if you have a website.

You Need SEO To Get Found

First, obviously the most important reason for search engine optimization is because you need to get found. The website has millions or billions of websites and there needs to be a way to sort them and locate them.

For example, when someone types in a search term within Google, the way Google knows to rank websites is by searching and finding the most relevant websites which is done by SEO services. Typically the website on the first page will get the business or even the click. It’s amazing because stats show that 80% of visitors searching will only click on the first 3 results.

SEO Helps Search Engines Deliver What You Are Searching For

Secondly, search engine optimization is important because it not only sorts your website on search pages but it provides a systematic way of internally sorting your web pages. SEO provides great grounds for building a sitemap which lists all your pages in a script and allows you to submit this to Google for early indexing. Once you have a sitemap in place it can be displayed on a page within your website to give your website visitors a great way to locate information.

When you have SEO done on your website and search results bring up your website, it will display related pages within the same results which is more exposure for your website. Having both search engine optimization and a sitemap because of SEO will actually work at providing your website with creditability when users choose to visit your domain. Speaking of creditability, please continue reading!

SEO Increases Credibility

When someone types in a search within Google and your website is ranked very high within search engine results it provides your website with creditability and proves that your website may contain important or even reliable content.

Many people who use the internet are under a mind frame that search engines only show results of websites that have proven there worth and so when your website is displayed high in these results this is an indicator that your website is reliable and can prove as an asset to them.  High ranking websites typically enjoy greater exposure because everyone will link to them and at the same time will usually get 15% more business than other related websites.

On another note, imagine how much money people are paying to get placed at the top in the “paid” listing and you are there because of search engine optimization. You will save thousands of dollars each month in advertising costs. Any additional advertising that you perform for your website is strictly optional.

There are many reasons why you should pay closer attention to SEO. If you are looking for Toronto SEO for your website...you're heading in the right direction!